HOW IT WORKS

Friends of Nova is a fan-driven and alumni-led Name, Image, and Likeness (NIL) program for Villanova University. When you commit to Friends of Nova, you’re committing to maximizing opportunities for student-athletes to build their brand and earn compensation.

What is Name, Image, and Likeness (NIL)?

“NIL” is the term used to associate with student-athletes’ ability to earn money off their brand, THEMSELVES. As of July 1, 2021, student-athletes across the country can now profit off their name, image, and likeness. Now, for example, a student-athlete may earn money for: 

  • Hosting their own basketball, soccer, or other sports camp!
  • Partnering with and promoting a local restaurant or business! 
  • Having a photoshoot and autograph session! 

SUPPORT FRIENDS OF NOVA

You can support Friends of Nova through a financial contribution or business expense and support ongoing NIL activities with Villanova student-athletes, such as social media campaigns, autograph sessions and other events.

Want to make a charitable contribution?

Friends of Nova has partnered with the BPS Foundation, a 501c3, to support Villanova student-athletes and help support charitable causes in their community. Supporters will earn a tax-deductible benefit for their donations. Payment options include credit card, check, wire transfer or ACH.

You can also support through Donated Securities and Donor Advised Funds (DAF). EIN: 88-2260784. Contact Ash Howard, and Randy Foye for more information at ashoward@friendsofnova.com & randyfoye@friendsofnova.com

Ash Howard

Executive Directors

Ash Howard has spent his entire life around the game of basketball, and is taking his next step in the sport as Co-Executive Director of Friends of Nova. A Philadelphia native, Howard played college basketball at Drexel University. Howard’s coaching career began thereafter, and following stints as an assistant coach at La Salle University, Drexel and Xavier University, Howard became an assistant coach under Jay Wright at Villanova. During his time at Villanova, the Wildcats earned four Big East titles and two NCAA national championships. The team also set a NCAA record for most wins in a four-year span. Howard is commonly regarded as one of the most dynamic recruiters in the country. He served as a Villanova assistant for five seasons. He then went on to become the head coach at La Salle, a position he held for four seasons. Howard, his wife and their two children still reside in the Philadelphia area.

Randy Foye

Executive Directors

Villanova legend and NBA standout Randy Foye is the Co-Executive Director of Friends of Nova. A native of Newark, New Jersey, Foye’s list of basketball accolades begins with being named the New Jersey Basketball Player of the Year in high school. After being recruited to Villanova by Jay Wright, Foye earned First-Team All-Big East honors, First-Team All-America honors, was named the Big East Player of the Year and a Wooden Award finalist as a senior in 2006. The same year, he also helped lead the team to the Elite Eight. Following collegiate ball, Foye’s 11-year NBA career began by being selected seventh overall in the 2006 NBA Draft. He was named to the NBA All-Rookie First Team in 2007. He spent three seasons with the Minnesota Timberwolves, before playing for a handful of other NBA franchises. Foye now resides with his wife and three daughters in Central New Jersey.

Have Any Questions

For Press Inquiries & Event Opportunities Email: info@friendsofnova.com